A New Look, the Same Mission

If MusiCurate looks different to you lately, you are not imagining it. Over the past year we have rebuilt our identity from the ground up, from the name on the masthead to the colour of a single dot. The mission has not changed. The way we present it has. Here is the story.

From MusiCurated to MusiCurate

We started life as MusiCurated. It was a fine name, but it described something already finished, a thing done to the music and set aside. We are not finished, and neither is the music. MusiCurate, in the present tense, is what we actually do: we choose, we shape, we publish, and we do it again the next month. Dropping a single letter turned a label into a verb, and that verb is the whole point of us.

A look that feels like the music

The old identity leaned on a bright blue and plain type. It was tidy, but it could have belonged to anyone. We wanted a look that felt like what we make: warm, crafted and a little old-world, closer to opening a well-set edition than launching an app.

So we built the new identity on three colours. A deep edition green carries our pages. A warm paper tone sits beneath the type, the colour of good uncoated stock. And a rosy bronze, chosen carefully to be anything but gold, does the work a foil stamp does on a fine book: it catches the light only on the details that earn it.

The dot on the i is a note head

Look closely at our name. The dot above the i is bronze, and it is not decoration. It is a note head, the smallest unit of written music, resting exactly where the dot belongs. It is the sort of detail you could read past a hundred times, and once you have seen it, you cannot unsee it. That is the idea in miniature: the music is hiding in plain sight, inside the name itself.

Our signature: a staff in bronze

Across our editions, the magazine and this site, you will keep meeting a small device: five fine bronze lines with a single dot sitting on the second line from the top. It is a musical staff reduced to its essence, one note waiting to be played. We use it the way a publisher uses a printer's mark, as a quiet signature on the things we make. When you see it, you are looking at us.

The same mission, in better clothes

None of this changes why we are here. We publish music a guitarist can fall in love with and a teacher can place, graded on our ten-level system and carried by the story behind it. The rebrand simply lets the surface match the substance. The classical guitar deserves an identity as considered as its repertoire, and now it has one.

You will see the new look everywhere we live: on the cover of the current edition, Vol. 2 No. 3, across our sheet music library, and in every post on this blog. Thank you for reading, and for growing with us.